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HOMEWARE &

GIFTWARE

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Protecting home and gift brands from fakes

Stop copycats in their tracks

Over the last few years, instead of finding a meaningful gift in a local boutique store, shoppers went online to find their perfect present. Furthermore, with people spending more time at home, home improvement exploded as people looked to improve the interiors of their abode.

For the home and gift industry, while this created some opportunities, it also spawned some challenges. One of those being fraudsters copying and counterfeiting products to make a quick buck. These cheap, online imposters jeopardise your brand reputation, divert your revenues and put your customers in harm’s way.

This is where we can help. We spend our time looking for fakes online, and take them down to protect your brand from harm.

To keep you in the loop about the latest industry news, tips, and everything brand protection, we have collated our most useful blog posts and case studies in one place. We hope you find it informative.

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WHAT OUR CUSTOMERS SAY

SnapDragon saves me time and money, which is pretty much the holy grail in a fast-growing company. Their reporting is easy to understand and the results real and tangible. SnapDragon allows us to get on with what we are good at and not get distracted by trying to police our IP.

John Hibbard

Founder and CEO

SnapDragon is a great partner for us. They have leveraged our copyright to great success, taking down scores of listings. In addition, they provide investigation and identification of new threats as they analyse the patterns of fake listings and sellers globally.

Simon Newbery

Managing Director, Orchard Toys

SnapDragon have been the find of the year for us. Their work, and passion for it, is priceless. We are extremely lucky to work with them.

Lorna Macaulay

Chief Executive, The Harris Tweed Authority

SnapDragon’s solution is focused, cost-effective and responsive. The continual monitoring process regularly identifies infringing items. By using our registered IP they are able to take action against the links, helping prevent infringing products being sold.

Graeme Menzies

CFO, AFG Media

SnapDragon is first class. It was started by someone who made products, got ripped off and tried to fight back. Now they focus entirely on fighting fakes for other people. They take all the hassle away and have software making it a 1000 times more painless than doing it yourself.

Tom De Pelet

Founder

What I like most about SnapDragon is that they are accessible, the reaction time is fast, and the communication is always personal. We book great results with SnapDragon.

Robert Jan Verkuylen

Director of Finance and Technology

FROM OUR BLOG

Please click on an article below to view more:

Brand protection in the beauty industry

Even in the wake of a global pandemic and subsequent recession, the beauty and personal care industry is thriving. Currently…

Counterfeit for Christmas

A recent poll conducted by The Chartered Trading Standards Institute (CTSI), revealed that 79% of UK shoppers will be watching…

SnapDragon appoints new General Counsel

We are delighted to announce Ewan McIntyre has joined SnapDragon as our first ever General Counsel.  Ewan brings extensive commercial legal…

DISPUTE A TAKE-DOWN?

If you believe your product listing has been wrongly removed, do let us know:

Take-Down Dispute