FROM OUR BLOG
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Securing Your Supply Chain: A Necessity for Beauty Brands in the Counterfeit Era
In today’s globalised world, ensuring the integrity of your supply chain is critical for businesses in every sector. But for…
Protecting Against the Rise in “Superfakes”
In the world of counterfeiting, there are two types of fakes for brands and consumers to consider. There are the…
Ticket Scams: Time to face the music
From Taylor Swift to the next up-and-comer, music touring and concert tickets have become a highly lucrative money spinner for…
Don’t get caught out this Amazon Prime Day
Since launching in 2015, Amazon Prime Day has now become a full-blown phenomenon, with shoppers and brands alike seeking to…
Summertime fakes – don’t get duped this holiday season
The weather is warmer and holiday plans are on the horizon for many of us, making it the perfect time…
Father’s Day: Avoiding fakes and staying safe when you buy
With Father’s Day celebrated worldwide this Sunday, the final flurry of sales is a tempting chance for last-minute shoppers to…
Child Safety Week 2023 – protecting children against the risks of counterfeits
Over the last five days, the world has celebrated Child Safety Week, the Child Accident Prevention Trust’s annual campaign to…
Holiday Scams: What to Avoid and How to Protect Yourself from Airline Tickets Fraud in 2023
Summer holidays are fast approaching, and many of us are eagerly planning our vacations. Whether it’s a long-awaited reunion with…
Why every brand needs protection from IP theft
Counterfeiting and IP theft continue to be a big problem for brands globally and is an issue that often is…
Fighting Fakes on Independent Websites
Over the past few days, high profile stories have circulated in the media over the sales of counterfeit products, or…
How to protect your brand from counterfeits this Black Friday and Cyber Monday
SnapDragon is all too aware of the tactics fraudsters use to sell counterfeit goods online. In days gone by, consumers…
Test Purchasing – The Do’s and Don’ts
Test purchasing is an important part of any brand protection strategy, whether you do it yourself, or anonymously through contacts….
David and Goliath: When big brands steal big ideas
Large enterprises copying small, independent brands’ ideas is a common theme. Pinching product designs, even if perhaps ‘only through having…
5 essential brand protection strategies for 2022
Whether you’re just starting out, or are a seasoned business owner, protecting your brand from copycats and counterfeits should always…
How covid-19 created a surge the fake alcohol trade
The effects of the global Covid-19 pandemic are still being felt around the world. As we head into another uncertain…
SnapDragon’s new SaaS service makes brand protection accessible to everyone
SnapDragon is pleased to announce our new self-service solution, making brand protection accessible to businesses of any size. With flexible…
Why counterfeits should be on every risk register
Developing and building a new product is one of the most exciting, laborious and stressful events an entrepreneur will ever…
The cycling industry, and the fakers peddling counterfeit bike parts
During the COVID-19 pandemic, many people found themselves looking for a new hobby that allowed them to be outdoors, and safely…
Blogging Safely and Avoiding Infringement of Intellectual Property Tips
Read tips on how to avoid Infringement of intellectual property while blogging.
World Anti-Counterfeiting Day 2021 | Rules to Protect your Brand
Today marks World Anti-Counterfeiting Day 2021. Now in its 23rd year, WAC day was established to raise awareness of the…
How To: Spot a Counterfeit
In the last year, the amount of counterfeit goods has soared and it continues to be a growing and complicated…
Online Brand Protection: The Essentials
At SnapDragon we know too well just how distressing it is to have your brand copied. Our fearless founder has…
How to: Protect Your Brand on Social Media
Social media networks are often at the heart of marketing strategies. They enable companies to increase their brand’s visibility and…
British IP Day 2019
Today marks British IP Day which celebrates the central role that Intellectual Property (IP) plays across the UK.
How Counterfeits are Harming Outdoor Brands
When it comes to expensive apparel and outdoor products, high prices are more often than not related to safety –…
