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Why brand protection is critical to your cybersecurity strategy
The damage cyberattacks can have on any brand is incalculable. From data breaches to financial and reputational harm, we all…
The Imitation Game: Why Protecting your Beauty Brand Matters
The imitation game (or counterfeit industry) is an elaborate network that constantly evolves, employing increasingly complex channels and methods to…
Counterfeiting and Lookalikes: A Growing Menace in the Beauty Industry
The rise of global e-commerce and the booming demand for beauty products have triggered a surge in counterfeiting and lookalikes….