PROTECTING YOUR DOMAIN FROM FRAUD
SnapDragon domain monitoring service detects and removes domains that abuse your brand
Your brand’s website is your online shopfront and what most customers will encounter when considering a purchase. Unfortunately, domain fraud is increasingly common, and can divert traffic from your website – while denting your revenues and harming your reputation. Scammers register domains to impersonate your brand for a variety of nefarious reasons including stealing personal information or financial data, and selling counterfeits of your products.
SnapDragon find domains that abuse your brand – and take them down.
TYPES OF DOMAIN FRAUD
Domain fraud can take many forms. Here are some of the most common types we monitor and enforce daily:
Cybersquatting
Where someone has registered a domain name that is already a trademark belonging to another brand. For example, registering under a different suffix of your main website such as “.org” or “.net”.
Typosquatting
Typosquatting (aka URL hijacking) is a type of social engineering attack where a domain is registered under a common misspelling of your brand name, in order to divert traffic and mislead consumers.
Replica site scams
Where your registered trademarks, such as your brand or product name, is used in a fake domain – often in combination with words like “online” or “shop”, in order to mislead customers.
HOW CAN FRAUDULENT DOMAINS HARM YOUR BUSINESS?
Your domain name and official site are precious assets that can be severely de-valued when copied online. It’s essential to the growth and success to your online business.
Without sufficient protection, you can face:
Diverted traffic
These illegitimate sites can steal search traffic away from your business.
Diverted revenue
Fake websites lure your customers away by using your branding and tempting them with bargain prices.
Damaged reputation
Customers receiving low quality products, or being scammed out of their hard earned money may complain to your legitimate business and leave bad reviews.
Customer harm
Your customers can be robbed of their money, and may also receive low quality goods that have been manufactured cheaply and illegally.
HOW CAN WE HELP?
For our clients, we find and takedown fake domains to protect your revenue, reputation and customers from harm.
So how do we do it?
DETECT
We detect fake domains on search engines, registrar databases and social media.
REPORT AND ENFORCE
Using your intellectual property, we report fake domains to the website owner, host and / or registrar to have them removed.
INVESTIGATE
We will identify the seller identity, look for trends, and identify repeat offenders to keep the domains down for good. We will provide you with this information for any offline action.
WHAT OUR CUSTOMERS SAY
SnapDragon saves me time and money, which is pretty much the holy grail in a fast-growing company. Their reporting is easy to understand and the results real and tangible. SnapDragon allows us to get on with what we are good at and not get distracted by trying to police our IP.
John Hibbard
Founder and CEO
SnapDragon is a great partner for us. They have leveraged our copyright to great success, taking down scores of listings. In addition, they provide investigation and identification of new threats as they analyse the patterns of fake listings and sellers globally.
Simon Newbery
Managing Director, Orchard Toys
SnapDragon have been the find of the year for us. Their work, and passion for it, is priceless. We are extremely lucky to work with them.
Lorna Macaulay
Chief Executive, The Harris Tweed Authority
SnapDragon’s solution is focused, cost-effective and responsive. The continual monitoring process regularly identifies infringing items. By using our registered IP they are able to take action against the links, helping prevent infringing products being sold.
Graeme Menzies
CFO, AFG Media
SnapDragon is first class. It was started by someone who made products, got ripped off and tried to fight back. Now they focus entirely on fighting fakes for other people. They take all the hassle away and have software making it a 1000 times more painless than doing it yourself.
Tom De Pelet
Founder
What I like most about SnapDragon is that they are accessible, the reaction time is fast, and the communication is always personal. We book great results with SnapDragon.
Robert Jan Verkuylen
Director of Finance and Technology
