Play&Go's Pivotal Alliance with SnapDragon

Product Category: Children’s Toys

“Our long-term partnership with SnapDragon Monitoring is key in defending our brand and customer safety.”


Kids play mat company Play&Go trust SnapDragon with their online brand protection
Grey market goods removed
0 K+
Counterfeits removed
0 K+
Success rate
0 %
Yearly Estimated Value (2022)
+ 0 K€


Play & Go

The Challenge

Play&Go’s pivotal alliance with SnapDragon enabled them to outplay counterfeiters and unauthorised resellers. Play&Go faced high brand threat issues on worldwide marketplaces with dangerous counterfeit and grey market goods being sold illicitly.

The Solution

Over 4 years, SnapDragon Monitoring has vigilantly protected all versions of Play&Go’s toy storage bags across more than 30 global platforms. SnapDragon’s adaptive focus on counterfeit and grey market goods aligns with Play&Go’s evolving brand strategy and budget.

SnapDragon experts offer a free brand protection consultations

Michelle Novenson

Head of Clients

Talk to an expert

Book a consultation with our experts

Concerned about brand protection? We offer a free consultation to find the perfect plan for your budget and brand.