Product Category: Health and Wellbeing
"Over the last 4 years, SnapDragon has been a true ally, helping us protect the value of our brands from being diluted by unauthorised providers. They have been key partners in safeguarding both our reputation and revenue."
– Liliana White, Vice President
In the fiercely competitive health industry, reputation is as crucial as treatments themselves. This makes the ‘GAINSWave’ brand one of the company’s most valuable assets to promote their innovative solution for sexual wellness. However, unauthorised providers began exploiting this recognised symbol, posing as legitimate affiliates and threatening to tarnish the brand’s image. Recognising the threat, GAINSWave knew it was time to act decisively to protect their brand.
By partnering with SnapDragon, GAINSWave implemented a proactive brand protection strategy targeting any unauthorised uses of their registered trademarks, ‘GAINSWave’ and ‘FemiWave’. Our expert team conducted thorough text and image searches across Google US, worldwide domains, and social media.
This strategy led to the detection of hundreds of websites misusing their trademarks, either by posing as official partners or for SEO manipulation. Through this strategic alliance, GAINSWave not only strengthened its reputation but also safeguarded its revenue streams against potential diversion.
GAINSWave, the leader in sexual wellness, is a clinically proven therapy that utilises sound waves to address sexual health concerns in both men and women.
Jet Doran
Associate Partner
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