Expert insights and practical guides to help you protect your brand from counterfeiting and unauthorised use.
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The Dangers of AI Impersonation: A Cautionary Tale
The recent case of a French woman who lost €830,000 to scammers impersonating the actor Brad Pitt highlights the alarming potential of AI technology to deceive and defraud. This incident serves as a reminder that both individuals and businesses must remain vigilant against the perils of online impersonation.
Protecting Toy and Nursery Brands from Counterfeits
The nursery and toy industry faces unique challenges in online brand protection. Unlike many other sectors, counterfeit products in this industry don’t just pose a financial risk but are also a direct danger to the safety of children. Discover how SnapDragon is helping brands feel safe.
Protecting the Beauty Industry from Counterfeit Products and Fake Social Media
Are you doing enough to protect your customers?
Brand protection is about more than just profits. Discover the risks faced by consumers when brands fail to take action against the fakes.
19 Key Import and Export Regulations for Brand Protection
Protecting your intellectual property (IP) is vital in today’s global market. This article summarizes 19 key import and export laws across Europe, Asia, and the USA, providing gan overview of customs and international trade regulations.
Key Trends Shaping Online Brand Protection
Innovative technologies bring opportunities, both for brands and for bad actors who want to piggyback on other people’s success by infringing their intellectual property rights.
As you head into the new year, your brand protection strategies should include awareness of the following developments. Find out our trends predictions for 2025.
How Copyright in Artwork Works, and How to Enforce it
Found someone using your designs without permission? Whether it’s a fast-fashion giant or an overseas platform, it’s intellectual property theft. This article explores copyright law for designers, covering what’s protected, how to identify infringement, and steps to take before contacting a lawyer
