Expert insights and practical guides to help you protect your brand from counterfeiting and unauthorised use.
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EU Toy Safety Regulation: What is included and how to prepare your brands
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Toy Industry Brand Protection Guide for Legal Experts
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This article explores the ecosystem of domains hosted on the .shop (‘dot-shop’) extension, which is popularly used for e-commerce websites, but has also been noted to be disproportionately commonly utilised by bad actors in the construction of fraudulent sites.
Beyond Trademarks: Why Trade Dress Is Critical in the Era of Generative AI
Most brands focus on protecting their logo, yet some of the most valuable brand assets are often left completely exposed. Once a competitor or counterfeiter begins imitating these elements, the damage to customer trust, market share and brand value can be significant.
The reality is that a brand is made up of far more than its name or logo.
