Brand Protection
To be, or not to be… on TikTok or Amazon…
If you have a growing brand, or product, you absolutely need to register your intellectual property. Find out why.
April 2, 2026
Expert insights and practical guides to help you protect your brand from counterfeiting and unauthorised use.
Article
EU Toy Safety Regulation: What is included and how to prepare your brands
Industry Guide
Toy Industry Brand Protection Guide for Legal Experts
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To be, or not to be… on TikTok or Amazon…
If you have a growing brand, or product, you absolutely need to register your intellectual property. Find out why.
Our 3-Step Rapid Response Plan for Brand Attacks
When your brand is attacked online, we recommend a swift and structured programme to minimise damage to your brand.
Turning the Tide Against Fakes: The SnapDragon Founding Story
At SnapDragon our mission is rooted in a very personal experience – one that many brands, unfortunately, can easily relate to. Find out how Rachel and Jet took on a global marketplace and won.
EU Toy Safety Regulation: What is included and how to prepare your brands
The EU’s new Toy Safety rules are here. Brands have until 2030 to adapt to digital safety standards and fight illicit trade. Is your brand protection strategy ready?
3 Reasons Consumers Fall for Fakes
Counterfeiters are stealing your revenue using AI and social media. Learn the 3 reasons consumers fall for fakes and how to implement robust brand protection strategies to stay safe.
Toy Industry Brand Protection Guide Resource
Stop counterfeiters from compromising kids’ safety. Get our expert guide on online brand protection to safeguard your innovations and brand reputation today.