SnapDragon Blog

Discover our helpful brand protection research and opinions

Trademark secured, domain claimed – your brand is growing, but so is the unseen threat of online infringement. Beyond obvious counterfeits and fake reviews, sophisticated tactics are being used to exploit your reputation and customers. Discover five hidden online dangers that can steal your revenue and endanger your audience, along with strategies to fight back.
Counterfeit products and unauthorised sales will continue to challenge the home and garden industry. But by taking proactive measures, brands can protect their reputation, revenue, and customers. Find out how.
Fashion brands invest heavily in building their reputation and growing consumer trust. However, these efforts are being undermined by counterfeit products, trademark infringement, and copyright violations: all of which can damage a brand’s reputation and financial bottom line.
#dupe: a hashtag, a movement. Dupe culture is here, flooding online platforms with affordable alternatives and challenging traditional brand values. What are the implications for businesses, and how can they adapt to this new era of replicas?
The nursery and toy industry faces unique challenges in online brand protection. Unlike many other sectors, counterfeit products in this industry don’t just pose a financial risk but are also a direct danger to the safety of children. Discover how SnapDragon is helping brands feel safe.
Are you doing enough to protect your customers? Brand protection is about more than just profits. Discover the risks faced by consumers when brands fail to take action against the fakes.

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