SnapDragon Blog

Discover our helpful brand protection research and opinions

For brand managers working with global businesses, the question isn’t whether you need protection. It’s whether your brand protection software is fast and smart enough to keep up.
Print‑on‑demand has made it effortless to turn a trending visual into a product. The result? Your trademarks, characters and colourways appearing on goods you never authorised — produced at scale, and sold worldwide.
When counterfeit listings slip through the cracks they can damage your revenue, reputation, and customer trust. That’s why SnapDragon’s technology is built to catch potential infringements before they cause harm and take them down at scale.
From tech and fashion to sportswear and luxury, some of the world’s most valuable companies are locked in a constant battle against fakes. But it's a battle that needs to be fought to protect revenue, reputations and consumer health.
In online brand protection, AI alone isn't always the answer. Discover why Augmented Intelligence, combining AI with human expertise, delivers smarter results.
Innovative technologies bring opportunities, both for brands and for bad actors who want to piggyback on other people's success by infringing their intellectual property rights. As you head into the new year, your brand protection strategies should include awareness of the following developments. Find out our trends predictions for 2025.

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