Expert insights and practical guides to help you protect your brand from counterfeiting and unauthorised use.
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Expert Insights: The Counterfeiting Trends Shaping Summer
For many brands, summer is synonymous with increased consumer spending.
Holiday bookings surge, outdoor events fill calendars, and demand rises for everything from event tickets to fashion and cosmetic products. Unfortunately, this seasonal upshift in consumer purchasing also creates fresh opportunities for counterfeiters. Learn about the latest counterfeit trends affecting brands this summer.
Brand Protection Notebook: Exploring the Brand Protection Platform
One of my first tasks at SnapDragon was gaining an understanding of our brand protection platform. It provides a single technology environment in which both analysts and clients can review data, manage workflows, and extract insights from the data.
The New Age of Brand Risk: AI is Not Just Challenging Trademarks, it is Challenging Trust
Generative AI is creating a new age of brand risk — from deepfake endorsements and AI-generated designs to fragmented counterfeit supply chains and misleading “AI washing” claims making the environment around trademarks alot more complex. This article explores why traditional trademark protection is under pressure, and why legal teams must shift toward continuous, intelligence-led protection of brand trust.
How to Choose the Right Online Brand Protection Software
For global brands, the question is no longer whether you need protection, but whether your brand protection software is fast and smart enough to keep up with your needs.
Brand Protection Software: Collecting Evidence for IP Cases
Learn how brand protection software uncovers counterfeit listings, identifies sellers, and gathers evidence to support stronger IP litigation cases.
5 Ways SnapDragon’s API Helps Law Firms Unlock Efficiency & Growth
In an increasingly digital legal landscape, law firms are under pressure to work more efficiently and deliver stronger client service – without narrowing the scope of what they offer.
