FROM OUR BLOG
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Why brand protection is critical to your cybersecurity strategy
The damage cyberattacks can have on any brand is incalculable. From data breaches to financial and reputational harm, we all…
The Imitation Game: Why Protecting your Beauty Brand Matters
The imitation game (or counterfeit industry) is an elaborate network that constantly evolves, employing increasingly complex channels and methods to…
Counterfeiting and Lookalikes: A Growing Menace in the Beauty Industry
The rise of global e-commerce and the booming demand for beauty products have triggered a surge in counterfeiting and lookalikes….
Securing Your Supply Chain: A Necessity for Beauty Brands in the Counterfeit Era
In today’s globalised world, ensuring the integrity of your supply chain is critical for businesses in every sector. But for…
What does it mean to be a dragon?
At SnapDragon Monitoring, we take pride in embodying core values that set our company culture apart, which include passionate dedication,…
Protecting Against the Rise in “Superfakes”
In the world of counterfeiting, there are two types of fakes for brands and consumers to consider. There are the…
Ticket Scams: Time to face the music
From Taylor Swift to the next up-and-comer, music touring and concert tickets have become a highly lucrative money spinner for…
Don’t get caught out this Amazon Prime Day
Since launching in 2015, Amazon Prime Day has now become a full-blown phenomenon, with shoppers and brands alike seeking to…
Is it time to say goodbye to unregulated AI?
Reading the news headlines doesn’t paint a positive picture when it comes to AI. Whether it’s our jobs, lives or…
Summertime fakes – don’t get duped this holiday season
The weather is warmer and holiday plans are on the horizon for many of us, making it the perfect time…
Father’s Day: Avoiding fakes and staying safe when you buy
With Father’s Day celebrated worldwide this Sunday, the final flurry of sales is a tempting chance for last-minute shoppers to…
World Day Against Child Labour – working together and fighting back in 2023
After a week centred all around the importance of child safety, it is perhaps apt that today marks World Day…
Child Safety Week 2023 – protecting children against the risks of counterfeits
Over the last five days, the world has celebrated Child Safety Week, the Child Accident Prevention Trust’s annual campaign to…
Holiday Scams: What to Avoid and How to Protect Yourself from Airline Tickets Fraud in 2023
Summer holidays are fast approaching, and many of us are eagerly planning our vacations. Whether it’s a long-awaited reunion with…
Why every brand needs protection from IP theft
Counterfeiting continues to be a big problem for brands globally and is an issue that often is not given the…
Fighting Fakes on Independent Websites
Over the past few days, high profile stories have circulated in the media over the sales of counterfeit products, or…
Happy World IP Day 2023
While intellectual property is always at the forefront of our brand protection, here at SnapDragon we are delighted to celebrate…
Keeping your brand safe from scams on social media
In the digital age, it is no wonder that recent estimates show over 4.2 billion people on the planet now…
Understanding counterfeits and brand protection in the beauty industry
In our first podcast of 2023, our Head of Beauty, Wilma McDaniel, was joined by esteemed beauty industry veteran and…
3 months in: My Advice on how beauty brands can protect against counterfeits
By Wilma McDaniel, Head of Beauty It’s been three months since I leapt from my career in luxury beauty over…
How Logo Detection Can Transform Your Online Brand Protection
When it comes to any business or industry, the logo(s) you own form a key part in your corporate identity,…
Recognise a Fake this Mother’s Day
Mother’s Day in the UK is fast approaching and a welcome time to celebrate all the wonderful Mums out there….
Happy International Women’s Day 2023 to all the inspirational women out there.
Happy International Women’s Day! Today we celebrate all women, and especially women in the Intellectual Property and Tech industry. Why…
M&S wins intellectual property infringement case against Aldi
Supermarket giant M&S has defeated Aldi in court over allegations that they copied their popular festive gin. Hitting the shelves…
Brand protection in the beauty industry
Even in the wake of a global pandemic and subsequent recession, the beauty and personal care industry is thriving. Currently…
