OUR TEAM

Rachel Jones

Founder & Head Dragon

Rachel founded SnapDragon to deliver affordable, effective brand protection technology after fighting fakes of her own invention. ‘Knowing what you don’t know empowers growth – even in the face of fakes’.

Jet Doran

Director & Head of Brand Protection

An original Dragon. Jet’s tenacity, diligence and engaging approach have very much driven our 96% success rate for takedowns.

Mary Kernohan

Head of Nurture

Mary uses her tenacity and determination to empower businesses to understand and combat issues of IP infringement. As a result she ensures that brands are protected.

Kieron Smith

Chief Technology Officer

With two decades of product development experience, Kieron is determined to deliver Swoop, our brand protection platform, to the masses.

Lynda

Head of finance

Andrew

Brand Protection

Coming from a background in product design, Andrew has turned from creating to protecting innovative products with IP at their core.

Tom

Lead Developer

Jenny

Office Manager

Working closely with the Head Dragon on administrative support, general business efficiency and office management.

Michelle

Client Success

Michelle uses her practised expertise to manage client relationships. She is passionate about delivering SnapDragon’s vision to impact the global market.

Angus-Owain

Nurture

When he isn’t playing or watching football, A-O brings his competitive nature and background in qualitative research. He works to protect IP and fight counterfeits globally.

Alicia

Brand Protection

Alicia completed a degree in Criminology. Subsequently she recognised the sheer scale of counterfeit goods online. Alicia is working to protect clients IP from counterfeiters.

Queenie

Brand Protection

After graduating with a degree in Business and Management, Queenie utilizes her skills to tackle counterfeits and deliver meaningful insights to protect global brands.

Joseph

Product

Joe believes our relatable and interesting goals set SnapDragon apart and is motivated to help us change the world.

Kellie

Nurture

Kellie has a background in consumer protection working in Australia in marketing and PR. She joined SnapDragon as a brand analyst, and is now using her passion to help brands fight fakes online.

Maria

Brand Protection

Laura

Brand Protection

After working in communications for a global company in France, Laura joined the Brand Protection team to protect brands online.

Lewis

Brand Protection

With a background in art history and fashion marketing, Lewis passionately defends the name and aesthetic integrity of clients’ work.

Liam

Product

Liam is a graduate of the MSc Computer Science programme at the University of Glasgow and currently specialises in UI design and development, delivering an upgraded interface for Swoop.

Taeyoon

Brand Protection

Taeyoon has a passion for data science that helps him to protect online brands in an efficient and effective manner. Utilising his background of Law and Business studies, he strives to defend IP.

Lisa

Talent

Lisa uses her 25 years of HR and coaching experience to help SnapDragon build and develop a high performing team.

Ting

Brand Protection

With a background in design, Ting has experienced first-hand copyright infringement. She is keen to offer peace of mind to other creators by protecting their products online.

Polly

Head of Cheer

Polly is our super-friendly office dog and unofficial mascot. She is always keen for a walk, regardless of the weather!