Protecting Innovation in Sport with IP and Brand Protection – On-Demand Webinar

Protect Your Lead

Waiting until a new product is launched to protect your brand is too late. In the sports industry, where innovation is a constant, fakes can appear within hours. Quickly turning your market lead into a recovery mission. Don’t wait until launch day to look at brand protection, because by the time you launch, the gap is already closing.

Watch this On Demand Webinar to learn how to:

Secure the Launch Window: Move protection into the development phase to ensure your “first-mover” sales aren’t cannibalised by fakes on day one.
Eliminate “Whack-a-Mole”: Shift from reactive takedowns to a proactive strategy that neutralises threats before they scale, protecting your marketing ROI.
Streamline Operations and Inform Planning: Replace fragmented tools, in-house management or blanket take-down service providers with a single, agile solution that integrates closely with Amazon to speed up enforcement and keep your team informed and able to plan ahead.

If you’d like to discuss any of the topics covered during the online discussion, get in touch with our expert team.

Online Live Discussion: During IACC Annual Conference April 2026

Duration: 37 minutes

Meet Our Expert Speakers:

Tiphaine Grosse

Global Brand Engagement Manager, Amazon

Tiphaine Grosse is a Global Brand Engagement Manager for the Sports category at Amazon, partnering with sports brands on intellectual property and anti-counterfeiting topics.

Before supporting the sports category, Tiphaine worked with Hardlines brands. Prior to joining Amazon in 2023, Tiphaine worked for several years in the energy and cleantech industry in Europe, in France and in Italy, and held roles in strategic communications, strategy, and business development.

Mary Kernohan

Chief Commercial Officer, SnapDragon

Mary Kernohan is a senior leader and online brand protection specialist with more than 20 years of commercial experience, and over a decade at the forefront of the online brand protection industry.

As Chief Commercial Officer at SnapDragon, she works with some of the world’s leading brands to navigate the rapidly evolving retail landscape, helping them protect brand value, identify growth opportunities, and adapt to changing consumer behaviours across digital channels.

Want to see how SnapDragon’s AI-tech can protect your brand?

If you would like to explore how SnapDragon can accelerate your online brand protection, get in touch to schedule a demo.

We would love to hear from you, show you what’s possible, and start protecting you today.

Protecting Innovation in Sport with IP and Brand Protection – On-Demand Webinar